Adsense Ads: Making Money Online

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IDIOMS!

"earn one's keep" = make enough money to pay one's living expenses
"I don't make a lot of money, but I make enough to earn my keep."
"squirrel away" = to hide money for future use
"My wife squirreled away enough money over the years to buy a new car."

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[ Quiz Script | Text Completion Quiz ]

Adsense: Making Money Online

I. Pre-Listening Exercises
II. Listening Exercises
III. Vocabulary
IV. Post-Listening
V. Online Investigations

Level:	Topic:	Type:	Speakers:	Length:
difficult	Adsense Ads	news program	man	01:35

I. Pre-Listening Exercises [Top]
Have you ever heard of Adsense? If not, it is one service that allows you to make money online. However, what questions or concerns do you have about making money using the Internet? Is it safe and effective? How do affiliate marketing programs work Write down your ideas before you listen to this short news program on Adsense. This news program is not affiliated at all with the actual program, but only provided as information.

HELPFUL TIP: Making money on the Internet is possible. Just be sure to read carefully all the terms of the program before you make any commitments to make sure you understand what you are joining.

Can using a credit card be a dangerous thing?

II. Listening Exercises [Top]

Listen to the conversation by pressing the "Play Audio" button and answer the questions. Press the "Final Score" button to check your quiz.

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[ Other Audio Options: Play RealMedia | Play Window Media ]

1. Who is the developer of the program, Adsense?
A. a major search engine
B. a marketing sales company
C. a money funding institution

2. Website owners can make money with Adsense by:
A. promoting the ad service to others companies.
B. placing ads for other companies on their site.
C. selling their products through this online ad store.

3. How are the ads distributed?
A. in email or mailing lists
B. through online news groups
C. on Websites

4. Which point about Adsense was NOT addressed in the news report?
A. You can tailor the look and feel of the ads to suit your needs.
B. You are paid based on the number of times people click on the ad.
C. You can see how your account is doing by viewing statistics online.

5. What should you do before you sign up for an account?
A. Read the Terms of Service.
B. Check your Website ranking.
C. Determine if Adsense is cost effective for you.

Score =
Correct answers:

Listen to the conversation again as you read the Quiz Script.

III. Vocabulary Activities [Top]

Review the key vocabulary from the conversation: [ Why do these? ]

IV. Post-Listening Exercises [Top]

Is making money important to you? If so, explain your reasons. Then, find out more information about Adsense and compare this program to other online money-making services. What are benefits of using Adsense or similar programs? Are there any potential drawbacks as well? Is making money quick always that easy? Consider the options and discuss them a friend or classmate.

V. Online Investigations - [ What's This? ] [Top]

You can spend just five minutes on the Internet, and you will quickly find products and services that promise you quick money with very little effort. However, is making money just that easy? Search the Internet for a Web site that appears to promise great returns. Analyze the information and try to determine whether its claims are actually true. Questions to help you might include:

Is there clear and detailed information about the owner of the Web site so you can contact the person or organization easily?
Does the Web site promoting a product seem to promise too much with very little effort on your part?
Does the Web site try to lure you to purchase something, saying that it is a limited-time offer for a limited number of people?
Can you get your money back easily if you are not satisfied?
Are their online reviews of the Web site that detail other people's experiences with the company in question (and not just testimonials on the product's Web site)?

Please write your opinions on a similar topic at Randall's ESL Blog HERE.

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